Secondary Market Research |
|
Key Terms
Secondary market research is the method of research where a business uses information that has already been gathered.
Secondary market research is the method of research where a business uses information that has already been gathered.
Stretch and challenge; what are the advantages and disadvantages of these methods?
stretch and challenge; can you think of any other forms of research?
TASK 3
What type of secondary research could be useful in the following situations? Give reasons for your answer and try to be as precise as possible with your choices.
A business wants to know the following:
What type of secondary research could be useful in the following situations? Give reasons for your answer and try to be as precise as possible with your choices.
A business wants to know the following:
|
PLENARY
Watch the video opposite and consider the points raised. |